WYNN AT HOME

E-COMMERCE

SHOPIFY B2C & B2B WEBSITES

B2C FULFILLMENT & LOGISTICS

WAREHOUSING

INVENTORY PURCHASING & MANGEMENT

BRICK-AND-MORTAR LOGISTICS

POP-UP ACTIVATIONS

A REFINED COMMERCE ECOSYSTEM BUILT FOR LUXURY HOTEL RETAIL

In 2018, ROCKSTAR entered a new type of partnership with Wynn when they wanted a way to sell their custom mattress line, Wynn Dream Beds, and resort linens online. Within a matter of weeks, Wynn at Home was created.


The online shop saw rapid growth due in large part to the ever-desired Dream Beds and Wynn Resorts Down Pillows that guests sleep on in the resort rooms. The post-pandemic world presented a host of logistics challenges when it came to delivering mattresses and other large luxury goods inside homes across the country, but with the expertise and unique skillset of the Rockstar team this was only an opportunity to further enhance the entire Wynn at Home program.



EXPANSION

More expansion came with the introduction of luxury home good brands including Michael Aram, Assouline, and Aerin, plus unique resort-exclusive décor pieces, along with the opening of a beautiful brick-and-mortar shop inside of Wynn Las Vegas in 2020. Today, Wynn at Home continues to grow, setting the blueprint for success with subsequent Rockstar e-commerce partnerships.